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<title>WavePlay Twitter Feed</title><link>http://www.waveplayllc.com/index.html</link><description>Latest updates</description><dc:language>en</dc:language><dc:creator>Lyne Noella</dc:creator><dc:rights>Copyright 2012 WavePlay LLC</dc:rights><dc:date>2013-03-13T17:20:32-07:00</dc:date><admin:generatorAgent rdf:resource="http://www.realmacsoftware.com/" />
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<lastBuildDate>Sat, 13 Apr 2013 16:37:18 -0700</lastBuildDate><item><title>Ego Capital and the &#x22;Series A Crunch&#x22; by Ron Weissman</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2013-03-13T17:20:32-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/ego_capital.php#unique-entry-id-10</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/ego_capital.php#unique-entry-id-10</guid><content:encoded><![CDATA[CVR&rsquo;s data, for example, suggests that the 11,000 software startups founded and funded during the past two-and-a-half years is, by itself, more than double CB Insights&rsquo; total of all seed-stage deals in all sectors.
]]></content:encoded></item><item><title>Tell Your Company Story: 5 Ideas for Content</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-10-25T12:43:26-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/company_story.php#unique-entry-id-9</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/company_story.php#unique-entry-id-9</guid><content:encoded><![CDATA[People want to be inspired: hot talent, investors, customers, partners, and those who like your vision will gain satisfaction in helping shape the future with you.]]></content:encoded></item><item><title>5 Ways an Electronic Newsletter Helps Your Company Go Global</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-09-21T07:51:59-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/electronic_newsletters.php#unique-entry-id-8</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/electronic_newsletters.php#unique-entry-id-8</guid><content:encoded><![CDATA[The production of an electronic newsletter takes care and time, but it is also a great way to build your business, secure the attention of a global audience, and get your team involved in the promotion of your company.  ]]></content:encoded></item><item><title>3 Ways to Create a Marketing Plan on the Fly</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-08-27T09:22:44-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/3_ways_to_create_a%20marketing_plan.php#unique-entry-id-7</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/3_ways_to_create_a%20marketing_plan.php#unique-entry-id-7</guid><content:encoded><![CDATA[As the company&rsquo;s CEO, you probably have great ideas about what needs to be in your marketing plan but have not made time to write the plan.  ]]></content:encoded></item><item><title>5 Ways to Kill Your Digital Brand</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-07-14T14:54:46-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/5_ways_to_kill_your_digital_brand.php#unique-entry-id-6</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/5_ways_to_kill_your_digital_brand.php#unique-entry-id-6</guid><content:encoded><![CDATA[If you are creating meaty content that builds your brand cachet in the eyes of the business community, why not support your social media outreach with a public relations campaign?  ]]></content:encoded></item><item><title>How to Promote Your Event</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-06-17T08:35:24-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/how_to_promote_your_event.php#unique-entry-id-5</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/how_to_promote_your_event.php#unique-entry-id-5</guid><content:encoded><![CDATA[A professional registration platform, such as Eventbrite, can extend your social media outreach, but registrations will follow only if you create an invitation with a compelling message and graphics.  ]]></content:encoded></item><item><title>Explainer Videos</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-05-16T17:13:27-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/explainer_videos.php#unique-entry-id-4</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/explainer_videos.php#unique-entry-id-4</guid><content:encoded><![CDATA[Explainer videos are especially helpful if you are a startup with a novel concept, or if what you are selling is at the prototype stage, or if you are selling in wide geographic domestic or international markets, or if you are a service firm &ldquo;selling the invisible.&rdquo;  ]]></content:encoded></item><item><title>International Company Entering the U.S. Market</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-04-09T17:31:39-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/international_company_entering_US_market.php#unique-entry-id-2</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/international_company_entering_US_market.php#unique-entry-id-2</guid><content:encoded><![CDATA[However, if you have personnel in the U.S. on a somewhat regular basis, even if  it&rsquo;s one week per month or two, you can leverage promotional tools to establish your brand, raise your visibility, make sales calls more effective, and create an on-going dialogue with clients, prospects and partners.  ]]></content:encoded></item><item><title>How to Get More Media Coverage</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-03-24T15:18:09-07:00</dc:date><link>http://www.waveplayllc.com/blog/files/how_to_get_more_media_coverage.php#unique-entry-id-1</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/how_to_get_more_media_coverage.php#unique-entry-id-1</guid><content:encoded><![CDATA[By providing content, information, ideas, and access to experts that helps editors communicate effectively with their audience, you are, in essence, working for the editor while advancing your own interests.&nbsp; ]]></content:encoded></item><item><title>Newsletter: Paper or Electronic?</title><dc:creator>Lyne Noella</dc:creator><dc:subject>Blog</dc:subject><dc:date>2012-03-03T16:56:50-08:00</dc:date><link>http://www.waveplayllc.com/blog/files/newsletter_paper_or_electronic.php#unique-entry-id-0</link><guid isPermaLink="true">http://www.waveplayllc.com/blog/files/newsletter_paper_or_electronic.php#unique-entry-id-0</guid><content:encoded><![CDATA[If you don&rsquo;t have a database of email addresses, promote the electronic newsletter on your website and other venues, inviting customers, prospects, and others to sign up for your electronic newsletter, leading to a helpful, permission-based electronic relationship.]]></content:encoded></item></channel>
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